Explode Your MiniSite Profits

explode-your-minisite-profits

If you’ve watched the free videos in my MiniSite Profits Exposed course, you already understand the profit potential of minisites.

I’ve been in business online for quite a while now, and minisites are still a fantastic, simple way to make money online.

But how can you leverage your minisite work to pile up even more money? It’s not hard to set up a minisite (actually, it’s pretty easy once you know what to do), but it’s smart business to make your efforts pay off in more than one way. Let me lay out a simple scenario to illustrate the point.

Say you set up a minisite to promote your own ebook. That’s a good strategy.

Now, where is your traffic coming from? Speaking in pretty general terms, there are two ways to get traffic to any website:

  1. You can use various strategies to get free traffic
  2. You can pay for traffic using something like Google’s AdWords program

Free traffic is great, and I highly recommend trying to get some. I even give you some tips in MiniSite Profits Exposed (and more in the advanced videos).

But don’t ignore that second option. AdWords is one of the fastest ways to get laser targeted traffic for your minisite. And actually, you’ll want to use it in two ways.

First, you want to get traffic to your minisite to sell your product. Hey, that’s why you put the site up in the first place! AdWords is a great way to get that traffic fast.

Second, you want to get traffic to your minisite to buy other people’s products. Don’t let that confuse you. I’ll explain.

In MiniSite Profits Exposed, I mentioned promoting affiliate products to the email list you build at your minisite. That’s very smart, and I’d be proud of you for doing it.

But there’s no reason you can’t go outside your list and get even more affiliate sales. Your minisite gives you a perfect platform to do it.

The first step is to track down hot products to promote. One of the easiest places to find those is ClickBank.

The ClickBank marketplace is easy to search, and you can promote any product there for free. All you need is a ClickBank ID, which is easy to sign up for and costs nothing to get.

You’ll have to research the products, of course, and find some that target your niche well. And you’ll want to focus on ones that are currently selling well for existing affiliates. No sense in trying to blaze a new trail. Find some that already are making money for people, and take your slice of that pie.

Once you know what to promote, you’ll have a do a little “tech stuff”. It’s not a crazy amount, and you don’t have to be a genius, but you’ll have to complete some technical tasks before you’re ready to promote.

You’ll need to set up a directory (a folder) at your site that contains a special type of page. That page might be:

  • A review page of an affiliate product with your opinion of it, and your affiliate link at the bottom to send a reader to the product sales page. By the way, if you have a good review page template to use, that’s the fast track to making lots of money with your minisite as an affiliate.
  • A case study page that tells people about your experience with the affiliate product, with your affiliate link at the bottom.
  • A sign-up page with an email address capture form that sends people through your affiliate link to the product sales page.
  • A “pre-sell” page for the affiliate product that aims to warm up a prospect and make him more likely to buy when he clicks your affiliate link to get to the product sales page.

Writing these pages yourself will take some copywriting skill, and you’ll have to be able to set up an HTML page on your own.

If you don’t want to mess with any of that, you can outsource the work to a freelancer at Elance.com or someplace similar. That will cost you a modest amount of money, but it might be worth it to you to save the time and to get a solid page that should perform well.

Beyond the actual landing page you’ll need to create for an affiliate product, be sure that you have a system set up to track your affiliate results. That will tell you which products are making you the best profit so you can focus your efforts on them.

You’ll want to track how much time visitors spend on your landing page, how many click through to the affiliate product sales page, and so on. Statistics from your minisite web host should help you here.

Okay, but how do you get traffic to that page at your minisite?

AdWords!

As you know, AdWords lets you write your own ads that direct people who click to your site. What you have to do is first, get them to notice your ad, and second, get them to click it.

One of the best tactics is to name the product directory with the keyword you want to target…which might be the affiliate product name itself.

Then when you write your AdWords ad, you can use that keyword in the ad in a very important place. The key place to use it is in your display URL, which is the last line of your ad. It shows up as green text.

If you use your keyword there, it’s very likely to help what Google calls the quality score for your ad. That will get you better ad position, which will probably get you more (and better) clicks.

And don’t forget to track how your AdWords ad performs. If you’re not careful, you can lose your shirt by buying lots of clicks and not getting affiliate sales from them.

One of the best ways to track this is to set up ClickBank tracking IDs for each keyword you target with your AdWords ad. Those IDs show up at the end of your ClickBank hoplink (your affiliate link).

When somebody buys an affiliate product through your link, ClickBank will tell you which tracking ID got the sale. That tells you which keyword got them to buy.

That information will help you know which clicks on your ad are paying off, and which aren’t. That protects you from buying clicks without any reward.

That’s a very simple strategy for taking a minisite you’ve already created and increasing your income from it. And you have to do barely any work to make it happen.

I’ll be the first to say that anything you haven’t done before presents a learning curve. That’s unavoidable. But the learning curve for this one isn’t impossible for a novice to climb. The best part is the reward for the effort you’ll put in.

I’ve been doing this for several years now, and it’s one of the reasons I bring in four figures a month pretty regularly from ClickBank products with several of my minisites. It’s a simple technique that I’ve proven to work. Now you can use it yourself.

Remember, minisites are assets for your business. You should squeeze as much profit out of them as you can. Sounds good, doesn’t it?

About the Author

Michael Rasmussen is a successful Internet Marketing Consultant and author of many top-selling eBooks. Michael has been marketing online since the early days and he knows what it takes to make money and succeed online. Stop by his Web site and subscribe to his Free monthly newsletter full strategies and techniques for successful web site promotions that can help YOU! Go to http://www.MichaelRasmussen.com

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60 Replies to “Explode Your MiniSite Profits”

  1. MyAvatars 0.2

    From Ultra Online Marketing

    Cool post, I agree with your title and I hope this would be a best site for all the marketing learners and I hope this would also make good relation between customer and business. Good post.

    Author's Site June 26th, 2008

  2. MyAvatars 0.2

    From Rika Susan’s Non-Guru Road To Making Money Online

    Thanks for a great post, Michael. For me, affiliate products remain a winner, especially if you have the right system in place. I haven’t had that much success with Adwords yet. But, the plan I am following now, brings me the results without having to pay for traffic. Long live internet affiliate marketing!

    Author's Site June 27th, 2008

  3. MyAvatars 0.2

    From Mayank - Mini Site Profits Review

    Thanks for the tips Michael! Can you please also throw some light on keyword selection for AdWords?

    Author's Site June 27th, 2008

  4. MyAvatars 0.2

    From Sam Winport

    Hi Michael,

    Would love to hear more on your ideas behind creating great pre-sell pages, sign-up pages and review pages as you’ve mentioned in this post.

    Ps. The free video series is awesome!

    Author's Site June 27th, 2008

  5. MyAvatars 0.2

    From Gerrit

    Very solid information Michael. It’s the basic stuff that save you money in the long run. Thanks for the info, it’s good to keep focused with your online marketing, and knowing where the money comes from is always a very good idea. Thanks for all your info, I really appreciate it.

    Regards,
    Gerrit

    Author's Site June 27th, 2008

  6. MyAvatars 0.2

    From Tammy

    Michael,

    Thanks for the tips and techniques.

    The “Mini Sites Vids” were great.

    I am going to watch them again
    before I start anything.

    Great product.

    Tammy

    Author's Site June 27th, 2008

  7. MyAvatars 0.2

    From May Ong

    Hi Michael

    The process sounds like:

    Set up Mini Site with own or affiliate product > lead to the Sales Page > capture Name and Email address > purchase product.

    Second stage process is to add an OTO from Clickbank to upsell or capture Name and Email for this OTO offer.

    Did I get it right?

    May Ong

    Author's Site June 27th, 2008

  8. MyAvatars 0.2

    From PETE - UK

    Hi Michael…. :)

    Another great post with tip top content and information.

    I think it would be great if you compiled another one of your great videos covering all the issuest and requirements that you have highlighted in this particular blog - with the added bonuses of the various templates etc :)

    I’ll keep my eyes open for it :)

    Warm regards…& every continued success and happiness to you and your family.

    Pete - London - UK

    Author's Site June 27th, 2008

  9. MyAvatars 0.2

    From Robert Le Gay Brereton

    Yes i enjoyed your comments on explode your minisite products.Awords do work but can cost alot i have used article marketing and got a better response than adwords.
    you friend Robert Le Gay Brereton

    Author's Site June 27th, 2008

  10. MyAvatars 0.2

    From Ellis Kirk

    Google Adwords is one of the next steps in my marketing plan. My only fear is the potential to end up spending a ton of cash without results. So far, that’s kept me from trying that form of traffic generation.

    Thanks for the article!

    Kirk

    Author's Site June 27th, 2008

  11. MyAvatars 0.2

    From Jason

    With mini sites, does it matter if you have many different mini sites off the one IP address?

    To me it doesn’t matter because each mini site has it’s own keywords and links, but would have to run on the same domain. For example, http://www. domain-name.com/minisitename.html or http:// minisitename.domain-name.com

    Author's Site June 27th, 2008

  12. MyAvatars 0.2

    From Tina Brewster

    Michael,

    I just wanted to let you know how wonderful it is that you have put all of this information out here for people like me, who are just learning how to use the Internet to make money. I’m still working my way through your Email Promos videos that I purchased but I’ve already learned a ton of stuff.

    I’m still building my website and working on my advertising campaigns but I will definitely let you know how well your information has worked for me in the future.

    Sincerely,
    Tina Brewster

    Author's Site June 27th, 2008

  13. MyAvatars 0.2

    From Jenelle Livet

    Still watching the videos and learning heaps. I have been using adwords with not too much success this will help heaps.

    Author's Site June 27th, 2008

  14. MyAvatars 0.2

    From Kit

    Thanks Michael! I so appreciate your excellent free videos, thank you very much. Wish I had them 2 years ago.
    You bring up analytics here, and mention to use my host account to track. It would be really excellent if you could show an example with screenshots, of proper stats to look at using Awestats, for example, which is what I have with my host. I look at them, but feel I am missing out on the whole story. Any help would be awesome!
    Thanks again!
    Kit

    Author's Site June 27th, 2008

  15. MyAvatars 0.2

    From Michael Rasmussen

    Mayank,

    Keyword selection is more art than science.

    The best place to start is by looking for “long tail” keywords, or ones that frequently get fewer searches but also have much less competition.

    For example, “weight loss” is a massive keyword that will get you crushed by competitors with deep pockets. But “lose weight fast for wedding” might be a good target.

    Now, when you target keywords like this and you plan to use AdWords, you have to keep in mind that each line of an AdWords ad has a limited number of characters (spaces included). So if you target “lose weight fast for wedding”, you won’t be able to include it in your ad headline, which is limited to 25 characters.

    If you target long tail keywords, though, you stand a much better chance of winning in the long run.

    Author's Site June 27th, 2008

  16. MyAvatars 0.2

    From Michael Rasmussen

    Sam,

    More ideas about each of those kinds of pages would take a lot more than a few comments from me, but I’ll give you a couple more insights.

    One of the most powerful techniques for affiliate marketing is the pre-sell page. Some people would claim review pages are best, but I think they’re a close second.

    A pre-sell page is similar to a review page, but the purpose is different. A pre-sell page is much more overt about pushing the product.

    Your goal with a pre-sell page is to warm up a buyer. that means get him psychologically ready to buy. One of the biggest reasons people lose money with AdWords is that they don’t get sales out of them. People click their ads, but don’t end up buying the affiliate product they’re promoting. That stinks.

    A pre-sell page helps you get past that.

    What you’ll need to do is hit the benefits VERY hard, and strongly recommend the product (that’s why it’s similar to a review page). Let the sales page do its job, but highlight the key selling points in your pre-sell page.

    That’s the core strategy.

    Author's Site June 27th, 2008

  17. MyAvatars 0.2

    From Michael Rasmussen

    Hi May,

    You said:

    “The process sounds like:

    Set up Mini Site with own or affiliate product > lead to the Sales Page > capture Name and Email address > purchase product.

    Second stage process is to add an OTO from Clickbank to upsell or capture Name and Email for this OTO offer.”

    Sort of. Here’s how I would put it.

    Sell your own product at your minisite, and set it up this way:

    sales page for your own product > offer a freebie for a name and email address (with a pop-up, etc.) > take the order > capture name and email for buyers > deliver the product

    When it comes to promoting an affiliate product, I’d say this:

    landing page for affiliate product (review page, pre-sell page, etc.) > sales page for affiliate product

    You can add in offering a freebie, such as a bonus for affiliate product buyers, in exchange for a name and email address.

    Good thinking about OTOs. I would say this:

    reader clicks sales page order button > present your OTO > take order (including OTO or not) > ask buyers for name and email > deliver the product

    Those flows seem to work well.

    Author's Site June 27th, 2008

  18. MyAvatars 0.2

    From Michael Rasmussen

    Ellis and Robert,

    Yep, AdWords can cost a ton if you aren’t smart about it. And article marketing can indeed get you free traffic. But if you’re smart about AdWords, it can get a ton of great traffic fast.

    There are more keys to success than this, but a few guidelines should help:

    1) Tightly target your keywords. Don’t hit 1,000 of them with an ad–hit 3-5 highly related ones. That saves you from getting lots of clicks from people who really won’t buy.

    2) Set your daily max low to start with. I’d say no more than $25, and probably $10 or so. If your ad performs down there, you can ramp up your spending.

    3) Don’t bid a crazy amount on keywords. This is one of the best reasons to target long tail keywords to start with–they’re usually cheaper.

    If you keep those guidelines in mind, you’ll have better success (no guarantees, of course).

    Author's Site June 27th, 2008

  19. MyAvatars 0.2

    From Michael Rasmussen

    Jason,

    I think this is more of a marketing decision than anything else.

    If running more than one minisite from one domain works, go for it. If using the same domain for more than one minisite doesn’t work (maybe because people see horsetraining.com and wonder why you’re selling an XBox 360 repair guide there), then use a different strategy.

    Personally, I suspect the minisitename.domain-name.com form would work better in the minds of most people who see it.

    Author's Site June 27th, 2008

  20. MyAvatars 0.2

    From Michael Rasmussen

    Hi Kit,

    You said:

    “You bring up analytics here, and mention to use my host account to track. It would be really excellent if you could show an example with screenshots, of proper stats to look at using Awestats, for example, which is what I have with my host. I look at them, but feel I am missing out on the whole story. Any help would be awesome!”

    I’m not familiar with that stats program, so I can’t talk about it.

    As for examples with screenshots, I can’t do that right now, but I’ll certainly keep it in mind for the future, especially if that would help other people too.

    Now let me see if I can be a little helpful :)

    Many hosting companies (not all) give you some basic stats about where you traffic came from, what pages people hit at your site, how many unique visitors you got, how long people spent on pages, etc. That’s what I was referring to.

    The “whole story” would probably be a transcript of what’s going through a visitor’s mind…which you won’t ever get (it might be scary if you did). But those stats give you a general picture of what’s going on.

    Author's Site June 27th, 2008

  21. MyAvatars 0.2

    From Siva

    Great tips.

    Author's Site June 27th, 2008

  22. MyAvatars 0.2

    From Jason

    Micheal you make a valid point when you mention (maybe because people see horsetraining.com and wonder why you’re selling an XBox 360 repair guide there).

    Of course I would register a domain name that works well with all products I sell. That way it wouldn’t cause problems or confusion. Something like product-shopping.com/minisitename.html or minisitename.product-shopping.com

    That way the domain product-shopping.com would represent most (if not all) products being sold online.

    Micheal, what type of experience have you had with marketing mini sites? I mean, I want to setup a mini site, fill it with keywords that are related, optimize the site for on-page and off-page optimization and basically sit back and wait. I don’t want to be constantly maintaining the site.

    Is this possible?

    Author's Site June 27th, 2008

  23. MyAvatars 0.2

    From Michael Rasmussen

    Jason,

    Yep, that’s what I meant about the domain name. And yes, a general domain name could be helpful, and than hang your specific topic areas off of that.

    As for my experience, I guess I’ve had a lot for several years now. Many of my minisites run essentially on autopilot, where I check on them to make sure everything is okay. That’s the goal.

    Now, if you sell something from your minisite (and that’s the point, really), you’ll have some ongoing tasks, like customer support. You can’t avoid that. What you can avoid is heavy-duty maintenance. If your site’s simple, it should be easy to maintain.

    Author's Site June 27th, 2008

  24. MyAvatars 0.2

    From Zac

    Micheal,

    Great post as always. I would like to add a little advise I was given some time back for my adwords campaigns.

    Depending upon you niche, you may want to schedule you ads for certain times of the day to get the maximum conversion rate. This is especially relevant if targeting a specific geographical area.

    Another technique to maximize ROI is to use the percentage option on your bids. Higher percentages on better preforming days, and lower percentages on the days which typically don’t preform as well.

    This can be done in the edit your campaign settings, and is something that may help others squeeze more profits from their campaigns.

    It has helped mine, so I thought I would share.

    Best wishes,
    Zac

    Author's Site June 27th, 2008

  25. MyAvatars 0.2

    From Greg Taylor

    Michael,

    You mentioned using a pre-sell page. Can you refer me to one so I can get an idea one looks like.

    Thank you

    PS…I’m promoting Mini-Sites Profits on my website.

    Author's Site June 27th, 2008

  26. MyAvatars 0.2

    From Marvin

    I found your mini-sites videos quite informative Michael. I am new to internet marketing and trying to find a strategy to focus on. I keep hearing about the “google slap” and how they are starting to penalize internet marketers for have “thin” sites, i.e, mini-sites and landing pages. How do we get around this without developing an authoratative site linked to the product? (BTW, I’m going to watch the videos again, maybe you covered there.)

    Author's Site June 27th, 2008

  27. MyAvatars 0.2

    From Michael

    Michael, thank you for giving me the opportunity to get very helpful tips here. I am a Delux Member and love everything that comes with the membership. I am new to affiliate marketing, only five months, and still learning.

    Thanks for everything
    Michael

    Author's Site June 27th, 2008

  28. MyAvatars 0.2

    From Michael Rasmussen

    Marvin,

    Great question!

    Google does have a habit of slapping people, but they do it when a site doesn’t offer value. That’s why your landing page should offer something in most cases. It could be free information on the page, a free report to download, etc.

    Google doesn’t wnat to rank junk very high. Can’t blame them. So offer something of real value at your minisite and you should be okay.

    One great technique is to offer some very helpful information in your minisite sales page. In other words, give a little bit away…and tell people what it’s worth.

    Author's Site June 27th, 2008

  29. MyAvatars 0.2

    From John Russo

    I have to thank you for your site and information. It’s all been very informative. Majority of my computer skills are self taught. There are areas dealing with design, downloading data feeds and putting it all together that I need some work in or help and no where to get it.
    I’ve used my siet as a learning and actually made some sales from it which inspired me to keep learning.Throughout the years I’ve sent thousands of people to affiliate sites but the results have been far less than desired. I understand it wasn’t all targeted but feel there should have been many more sales. An example is a well known computer sales company that I have promoted and never saw a single sale from. Any ideas on what’s wrong and how to correct it?
    Another problem I’ve encountered with affiliate programs is getting the gif files, script and correct page landing links. I”ve wasted a lot of time on this in which I could have had my site set up and making more sales. Some company affiliate program employees know less than we do and can’t help while others won’t help.

    Author's Site June 27th, 2008

  30. MyAvatars 0.2

    From Michael Rasmussen

    John,

    I feel your pain, man.

    It sounds like you have two main issues:

    1) You don’t consider yourself “tech savvy”, and you feel like you’ve been wasting time on that stuff instead of marketing. That’s a common problem.

    2) You’re not sure why your current efforts at your site haven’t paid off.

    The first problem is easy to solve–hire people to help you. Really! You can hire freelancers for pretty cheap who can get a nice looking site together fast. Elance.com is a good place to look.

    The second problem is really the crux of the matter, I think.

    I don’t have time to analyze my readers’ sites right now, but I glanced at yours. Know what jumped out at me? I have NO idea what you’re targeting. Even the title tag of your site tells me “Computers, laptops, gifts, gourmet foods…”

    My one bit of advice for you is that you need to target your market. Right now your market is “anybody who wants to buy something”. That won’t make you money.

    If you target a specific market and hit it like a tornado, you’ll see better profits.

    I hope that helps. I know you’re frustrated, but hang in there!

    Author's Site June 27th, 2008

  31. MyAvatars 0.2

    From Rika Susan’s Non-Guru Road To Making Money Online

    John Russo, regarding the affiliate stuff. I had the same problem, until I found the system I am using now. For the first time, I feel that I have a system in place that allows me to follow a plan that pays off. I am not falling around all over the place. It is such a relief. I am not wasting time anymore.

    Author's Site June 27th, 2008

  32. MyAvatars 0.2

    From John Thomas

    I see the value in the information you release but do have a problem that I haven’t seen you cover yet. I’m very, very new to all this and on a super tight budget (after paying bills I’m lucky to have ten bucks left for the rest of the month). Any ideas?

    Author's Site June 27th, 2008

  33. MyAvatars 0.2

    From Diane Gray

    Hi Michael,

    I really liked your Mini Site Exposed videos! I watched the 12 videos, and plan on watching them again in case I missed anything. I like how you show us “how” to do something rather than “what” to do. As a newbie, it sure takes the mystery out of things that I didn’t understand. Thanks for a great product!

    Author's Site June 27th, 2008

  34. MyAvatars 0.2

    From Michael Rasmussen

    Hi Greg,

    I make it a habit not to point to other people’s sites to share commissions :) But if you Google ‘day job killer’, you’ll find several very good review pages and pre-sell pages to analyze.

    Hope that helps.

    Author's Site June 27th, 2008

  35. MyAvatars 0.2

    From Michael Rasmussen

    Hi John,

    I can understand having a tight budget. Two things to say about that…

    First, if you really have zero budget, I highly recommend saving up a business start-up fund of $250-500 before you start. I know that’s a lot of money for you, but if you don’t have any buffer, you’ll probably find yourself stuck.

    Second, you can keep your costs down by keeping your site simple and doing it yourself.

    If you use something like FrontPage to create your site (or Google “html editor” for other options, some of which are free), you can keep it simple.

    If you sell your product through ClickBank, that’s about as simple as it gets. You’ll need $50 to sign up as a seller, but then they only charge you a percentage of each sale. In other words, they only get paid when you do.

    That’s about it. Like I said, having a budget gives you more flexibility (like hiring a freelancer to create your site), but you can get by without it…if you’re willing to climb the not-so-high learning curve.

    Author's Site June 27th, 2008

  36. MyAvatars 0.2

    From Le Tuan Anh

    Micheal,

    Thanks alot, I learned many thing from your free course. Extremely effective, speed me up to finish my site recently.

    Author's Site June 27th, 2008

  37. MyAvatars 0.2

    From sanjay lade

    Dear rasmussen ,
    i still waiting now ,i endevour to collect the money for registration u r fees for join
    with u r team , i would like tremendously , but i have not yet money for the tregistration , it has a
    huge profit to me when i join.
    thanking u

    regards
    Sanjay lade

    Author's Site June 27th, 2008

  38. MyAvatars 0.2

    From Guy Siverson

    Adwords - Hype or Hero

    I’ve tried AdWords myself on many different projects without success. Well, actually AdWords succeeded in taking money for no gain for myself in return; but that pretty much leaves me in a no win situation.

    So, I’ve personally declared AdWords to be more about hype than anything else. Perhaps it also has something to do with my own failure to succeed with their systems; but then I have to ask myself why do I need to succeed with yesterday’s news?

    Yes, that’s correct, AdWord’s amounts to yesterday’s news. A recent survey was released identifying MySpace as having a much larger volume of traffic than Google (AKA AdWords). Done right social networking and bookmarking have a tremendous possibility of out-ranking Google by a long shot without any “out-of-pocket” expenses incurred by those using such resources to gain their traffic.

    Of course, knowing how to do social networking & bookmarking the right way is indeed important. I’ve a free E-Book that walks people through doing exactly that. E-mail me, and I will be glad to send it to you.

    Just think….
    * Pay no more outragious PPC prices
    * Gain all the free traffic you can handle and more
    * Build your Internet Marketing empire using Web 2.0 instead of yesterday’s news.

    Yes, you’re right. I’m not a fan of PPC or AdWords. And now, you know why.

    Guy Siverson

    PS: Check out the free Internet Marketing audio file game that makes everyone a winner on our website today.

    Author's Site June 27th, 2008

  39. MyAvatars 0.2

    From Allen

    Michael;
    Do you have a tutorial, e-guide or template on developing Mini Sites. I have been struggling to get my blog site up and running and I need an option until I can complete my primary site. I have limited experience with HTML and CSS but I am willing to learn.
    Any information you can provide would be greatly appreciated.
    Regards;
    ad

    Author's Site June 27th, 2008

  40. MyAvatars 0.2

    From Michael Rasmussen

    Hi Guy,

    I can see you’re no AdWords fan. But I can tell you from personal experience that it’s not a money pit if you do it right.

    As for social bookmarketing/networking, you’re right–it’s a great way to get free traffic, and it’s going to grow.

    One word of blog caution: Be careful with the promotion on here. I don’t mind you pointing people to your site (via the Author’s Site link, not a link in your post), but let’s keep the promotion to a minimum, please.

    That said, you raise some good points. I hope people don’t ignore either AdWords or social networking/bookmarking.

    Author's Site June 27th, 2008

  41. MyAvatars 0.2

    From Michael Rasmussen

    Allen,

    No, I don’t.

    Minisites are pretty simple sites, so hiring a freelancer shouldn’t break the bank. I realize it’s money, but it’s not like hiring somebody to create a custom corporate site.

    For your blog, you can hire a WordPress freelancer to help you get that set up, if that’s what you’re using. It’s not free, but it might get you up and running faster.

    Author's Site June 27th, 2008

  42. MyAvatars 0.2

    From Guy Siverson

    Hi Michael

    Thanks for the advice, I will indeed attempt to follow your blogging recommendations. Thanks also for doing what you do to help us all succeed as Internet Marketers.

    Cheers
    Guy Siverson

    Author's Site June 27th, 2008

  43. MyAvatars 0.2

    From Spence

    Hello Michael

    First I want to say thank you, I am fairly new to internet marketing, now concerning Adwords what would you say is the average and max I should pay for a keyword and secondly how long should I let that ad run before revamping it.

    Author's Site June 27th, 2008

  44. MyAvatars 0.2

    From Michael Rasmussen

    Hi Spence,

    AdWords is part art, part science. I’ll give you a few guidelines, but others are welcome to chime in with their experience.

    I’d say set your keyword bid very low to start with, maybe $0.10-0.15 at the highest. And I’d say set your daily budget pretty low, no more than $25, and probably more like $5-10 to start. You can always ramp up, but Google won’t give you a refund on a runaway campaign.

    Let your ad run for at least 200-300 clicks before you draw any conclusions about how well/poorly it’s doing. If you’re paying $0.10 per click (for example), that’s $20-30 spent on the experiment. Not too bad.

    Author's Site June 27th, 2008

  45. MyAvatars 0.2

    From Sampson Southern

    Wow, These are the best tips i’ve ever heard! Chocked full of useful information, These tips could set your minies on fire. Thanks a lot mike.

    Author's Site June 27th, 2008

  46. MyAvatars 0.2

    From Michael Rasmussen

    I’m going to bow out now and leave you all to discuss amongst yourselves. Here are a couple parting thoughts…

    1) AdWords is nothing to be scared of if you remember to protect yourself and not bid $10 for a keyword when you aren’t sure it’ll pay off. Start small and save your wallet.

    2) Always remember to leverage the minisite work you do to increase your profits. Why go the trouble, and sometimes expense, of creating a minisite and then let it spit out a fraction of the money it could? I’ve given you one tip for how to boost your profits, but it’s not the only way. Focus on getting your minisite up and running, then expand the income stream. You’ll love the results.

    That’s all for now. Thanks for all the great comments and feedback. See you next time.

    Author's Site June 27th, 2008

  47. MyAvatars 0.2

    From Suta

    Michael, I love your site with all the important and very useful knowledge
    in internet marketing.

    You see, I am very new in the knowledge of affiliates, and I also love the
    possibility to earn money with other people’s products as was told in your
    blog.

    I was thinking of starting a blogger blogspot and share or reprint whatever
    articles that you have in your blog to be in my blog as well. How? do you
    allow it that way? In this way I can do marketing to my affiliate that I
    join especially Clickbank.

    Please reply and give your opinion

    Thank you

    Suta

    Author's Site June 27th, 2008

  48. MyAvatars 0.2

    From Ron Chaney

    Hey Michael,

    Congrats on a fantastic product (Mini site profits exposed).

    You know you are doing something right when you get this kind of response to a post.

    It seems that the subject of mini sites has been much neglected in recent months. Everything now is Blogs this and Membership sites that, but mini sites are still one of the most viable resources for building a successful business for the long term.

    Using mini sites has done more for building my list and making affiliate sales (at the same time) than any other technique.

    Thanks for great resource.

    Ron

    Author's Site June 27th, 2008

  49. MyAvatars 0.2

    From Jesse Unick

    This website is not completly up and running but will be up soon about 1 week out. But I would like to get up on things with also your program and or system prior to launch so that I can be knowledgable and also be able to get your system working for me much quicker. Thank you jesse Unick

    Author's Site June 27th, 2008

  50. MyAvatars 0.2

    From Jesus Moreno

    Michael:

    Great mini-tutorial. I have just printed it out to read it and re-read it and…put it in practice.

    Thanks

    Jesus

    Author's Site June 27th, 2008

  51. MyAvatars 0.2

    From Paul Perry

    Hi Michael
    What a great job you have done with the videos at
    minisite profits exposed.This is great stuff for
    niche marketers and with this stuff you have wrote
    here on the blog its like gold thanks Paul

    Author's Site June 28th, 2008

  52. MyAvatars 0.2

    From Moe Hlaing

    Hi..
    I am Moe Hlaing of Myanmar.
    Your blog is interesting.
    Before I learn your blog carefully I don’t want to join.

    I think you can forgive me.
    I’ll come as soon as possible.

    Regards..
    Moe Hlaing.

    Author's Site June 30th, 2008

  53. MyAvatars 0.2

    From Patio Mister

    I prefer to use article marketing and other free SEO marketing. It takes a little work, but it doesn’t cost. I spent a small fortune with adwords, and never made enough return to justify it. But, I have to admit, I really don’t do Adwords well. I’ve had some friends that really rocked with Adwords, I just wasnt one of them.

    Author's Site June 30th, 2008

  54. MyAvatars 0.2

    From Robert Drew

    I belive you REALLY mean it in when you say you want to help us ‘newbies” and I thank you for your stright forwardness. I have purchased your videos, looked thru the book on line and being totally new to the game, my problem is really trying to market/advertise my site. I am lost as to a fast way to get ANY body to see it. Can you give a quick way while I learn what blog, 400 to 600 words and where to put them and keywords, really mean?? Thanks again for honesty.

    Author's Site June 30th, 2008

  55. MyAvatars 0.2

    From Neels

    I’ve never tried using Adwords to send visitors to a opt-in squeeze page - is that a useful strategy, anyone?

    I’m using an excellent squeeze-page-with-bonus system, and my lists are finally growing nicely, but speeding up the process with Adwords will surely help!

    Author's Site July 3rd, 2008

  56. MyAvatars 0.2

    From Christine Imamshah

    Hi Michael,

    When I arrived at this page I realized that there were a lot of posts and I really came here to thank you for telling what the Clickbank Tracking ID related to as I never knew so never used it.

    I learn so much from reading other’s comments that I actually reached the bottom of the list having read them all.

    I thoroughly enjoyed your free videos on mini-sites as well. amazing quality and quantity of informations shared there.

    Anyway, thanks for the great information you put out there for everyone.

    Great job!,
    Christine

    Author's Site July 17th, 2008

  57. MyAvatars 0.2

    From Mayank - Google Nemesis

    Michael, Thanks for the great tips and the free videos.
    I have a question - Have your tried the PLR packages that give complete minisites with graphics, ebook to sell, autoresponder mails etc?
    Would you recommend using such a service?

    Author's Site July 20th, 2008

  58. MyAvatars 0.2

    From Melissa Ingold

    Great information. You give out such great advice and information and seem very willing to help whenever someone needs you are has a question. That is very nice to see,

    Author's Site August 8th, 2008

  59. MyAvatars 0.2

    From Mathias D’Souza

    > Hello Micheal,>> This is Mathias, I have gone thru your Minisite exposed site and > would like to mention all in all it is a great place for a newbie to > start with, I dont have the main item i.e. opt-in list and how do I > get one, can u suggest keeping in mind the finance part which is > very limited.> Appreciate ur reply,> Thanks> Mathias,> Scarborough

    Author's Site September 13th, 2008

  60. MyAvatars 0.2

    From Michael Rasmussen

    Hi Mathias,

    I think you might have missed an important point.

    Creating your own minisite will help you BUILD your list. The course talks about how to get traffic, which you can can convert into buyers and subscribers.

    You don’t need a list first.

    Author's Site October 6th, 2008

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